TCL Technology Group Corporation is a leading Chinese multinational electronics company that has evolved from an audio cassette manufacturer into a global tech giant specializing in display panels, TVs, and smart home devices. The name originally stood for "Telephone Communication Limited" and was later rebranded with the slogan "The Creative Life" for international markets. TCL operates in over 160 countries and has a vertically integrated business model, meaning it produces everything from raw display materials to the final consumer products.
Key Milestones
- 1981: Founded as TTK Home Appliances Co., Ltd., initially producing audio cassettes.
- 1985: Renamed TCL (Telecom Corporation Limited) and branched into the telephone business.
- 1991: Entered the television market.
- 1994: Launched China's first cordless phone.
- 1999: Began its international expansion by entering the Vietnamese market.
- 2001: Became the top-selling brand in China's color TV market.
- 2004: Undertook major global expansion by acquiring the television business of France's Thomson and the mobile phone business of Alcatel.
- 2009: Established TCL China Star Optoelectronics Technology (CSOT), marking a strategic entry into the semiconductor display industry.
- 2013: Launched its first Ultra HD (4K) TV and secured naming rights for the famous TCL Chinese Theatre in Hollywood, California.
- 2014: Partnered with Roku for use as the smart TV platform in North America.
- 2018: Became the #2 TV manufacturer worldwide and signed Neymar as a global ambassador.
- 2019: Underwent a major asset restructuring, splitting into TCL Technology Group Corporation and TCL Industrial Holdings.
- 2020: Acquired Tianjin Zhonghuan Electronic Information Group, entering the solar photovoltaic (PV) market.
- 2021: Launched the world's first 8K TV with OD-Zero Mini LED technology.
- 2024: Achieved global top 2 TV market share and became the global leader in large-screen (85-inch and larger) TVs.
- 2025: Became a Worldwide Olympic Partner for the International Olympic Committee (IOC) through to 2032.
Overview
- Common Name: TCL
- Year Founded: 1981
- Founders: Li Dongsheng and Luca Situ
- Origin: Huizhou, China
- Headquarters: TCL Technology Building, No. 17, Huifeng 3rd Road, Zhongkai High-Tech Development Zone, Huizhou, Guangdong, 516001, China.
- Tagline: Inspire Greatness
Main Products
- Televisions (TVs): A major focus, with Mini-LED, QLED, and various smart TV lines.
- Mobile Devices:
- Smartphones: Various Android models, including NXTPAPER technology.
- Tablets: TCL TAB, NXTPAPER tablets.
- Laptops: TCL BOOK 14 GO (Windows-based).
- Wearables: Smartwatches, smart glasses (NXTWEAR).
- Home Appliances: Refrigerators, washing machines, air conditioners.
- Audio: Soundbars, headphones (MOVEAUDIO).
- Connectivity: Routers, Mobile WiFi.
Innovation & Partnership
- International Olympic Committee (IOC): In February 2025, TCL announced a long-term global TOP (The Olympic Partner) partnership with the IOC, running through to 2032. This makes TCL an official global partner of the Olympic and Paralympic Games.
- Arsenal Football Club: TCL elevated its relationship with the English Premier League club Arsenal to a global partnership in May 2025. The collaboration involves both the men's and women's teams and integrates TCL products into the club's media and fan experiences.
- National Football League (NFL): TCL North America is an official partner of the NFL, a partnership that includes promotions surrounding the Super Bowl.
- International Basketball Association (FIBA): TCL has been a global partner of FIBA since 2018, with commercial rights across all FIBA competitions, including the World Cups and Olympic Qualifying Tournaments.
- Other Sports: TCL has also been a global partner of the Copa America football tournament and has regional partnerships with the French Rugby Federation (FFR).
- Activision (Call of Duty): TCL has extended its partnership with Activision to enhance the gaming experience for players, most recently uniting for the launch of Call of Duty: Black Ops 7 and Black Ops 6.
- TCL Chinese Theatre: In a local partnership in the US, the iconic Chinese Theatre in Hollywood is named the TCL Chinese Theatre, highlighting the brand's commitment to entertainment and technology.
- UN Global Compact: TCL Technology is involved with the UN Global Compact, the world's largest corporate sustainability initiative, promoting responsible corporate practices.
- Globalsat: Globalsat, a major Greek technology and consumer electronics group, has a strategic partnership with TCL for the distribution of its products in the region.
Sustainability
- Green Manufacturing: Operating 15 national/provincial-level green factories and implementing 857 energy efficiency projects to save significant energy and reduce carbon emissions.
- Waste Management: Striving for a zero-waste circular economy, with several subsidiaries obtaining UL 2799 Zero Waste to Landfill certification. The company has achieved 100% sludge resource recovery and reduced waste liquid volume in some facilities.
- Recycling Programs: Promoting sustainable recycling through the #TCLGreen campaign and an extensive electronics recycling program in the US, having recycled over 100 million pounds of electronics. This includes recycling significant amounts of waste silicon edge strips and foam boxes.
- Sustainable Packaging: Using compact and minimal packaging, such as fully recyclable "HYBOX" packaging and shipping some monitor (MNT) products without cardboard cartons. They also use environmentally friendly soy ink for packaging.
- Product Energy Efficiency: Designing products that meet or exceed national energy efficiency standards, such as A-class washing machines and refrigerators with Twin Eco Inverter technology, as well as an "eco-mode" on TVs to help consumers limit energy consumption.
- Renewable Energy: Actively implementing photovoltaic (solar) green electricity generation, which produced 3 billion kWh of green electricity and achieved a direct carbon reduction of 1.61 million tonnes in 2024.
- Hazardous Substance Reduction: Enhancing oversight of manufacturing processes to remove hazardous substances and ensure product compliance with environmental statutes and regulatory guidelines (e.g., RoHS and REACH standards).
Useful Links
Browse authorized repair centers and official retail stores of TCL using the links below to get support or shop for products on Google Maps.
Market Position
- Ticker: SHE: 000100
- Market Cap: Approx. CNY 95.48 B
TCL Technology Group (TCL) has a strong global presence with a 2024 revenue of approximately $22.9 billion and a market capitalization of $12.8 billion as of July 2025. The company operates globally and is a top player in the television market, holding the position of the second-largest TV brand worldwide by shipment volume in 2024.
Customer Support
- Website: www.tcl.com
- Online Help: TCL Help & Support