First Direct Bank, UK Reviews

First Direct is a UK-based online bank, offering a wide range of banking services. It was founded in 1989 and is part of the HSBC Group. Known for its customer service and innovative online banking platform, it primarily serves personal banking customers, providing services such as current accounts, savings, loans, and mortgages.

Logo

• Official Name: First Direct Bank
• Source: Brand Fetch

Overview

• Ticker: Part of HSBC (HSBC: LSE)
• Routing / Sort Codes (Part of HSBC UK Bank PLC Network)
• Swift Code: HBUKGB4BXXX
• Market Cap: Part of HSBC Group (~£95.7 B for HSBC)
• Founders: HSBC Group (First Direct was launched by HSBC)
• Alternate Names: None
• Category: Public (Part of HSBC Group)

Headquarters

• Location: 40-42 Park Row, Leeds, LS1 5JL, UK
• City: Leeds
• Website: www.firstdirect.com

Find a Branch

First Direct is an online bank with no physical branches, but you can access HSBC branches for certain banking services.

Accreditation & Regulation

• Accrediting bodies: Financial Conduct Authority (FCA), Prudential Regulation Authority (PRA)
• Valid certifications: FCA-regulated
• Quality Assurance / Regulatory Status: Fully regulated by the FCA and PRA as part of HSBC Group

Customer Support

• Phone: +44 113 234 5678 (International)
• Email: 24hours@firstdirect.com
• Online Help: Visit Help & Support